In "what we are to advertisers" by James B. Twitchel, Twitchel discusses his views of advertising. He discusses how different items need differents methods of attraction. He also talks about 2 same items but one is slightly different and says they need to be advertised differently. He talks of 8 different types of consumers/viewers which can also be broken into 3 categories; makers, experiencers, and strugglers. Each can be described by their status and age in life.
I agree with most of his classifications in his short story but also believe that it can be affected by other things in life such as how they grew up and etc. I believe that classifying ads are very hard because of our quickly evolving world, but it's not pointless to try to classify them even though the categories formed will not be effective within a few years.
Anthony's Blog
Sunday, December 7, 2014
Sunday, November 16, 2014
I plan on revising my 1st essay which is about advertising. I have chosen to expand this essay because my supporting claims were too general and didn't get my point across clearly enough. To expand my essay I will change my claim because I now realize how much advertisements have changed. I will be comparing the men's men, men's women and etc... Categories to the new advertisements being broadcasted. I will show how advertisements have changed and that the men's men, men's women and etc. categories don't necessarily depict modern advertisements.
I have recently started to think more about the categorizing of advertisements and have also been watching television more and have come to the conclusion that the categorizing method isn't accurate enough. That's why I am going to change my claim on it and will not only be describing contradictory ads. But am also going to depict key events as to why this is and how I think the future of advertising will be like.
I have recently started to think more about the categorizing of advertisements and have also been watching television more and have come to the conclusion that the categorizing method isn't accurate enough. That's why I am going to change my claim on it and will not only be describing contradictory ads. But am also going to depict key events as to why this is and how I think the future of advertising will be like.
Sunday, October 26, 2014
In "The Boondocks: Carrying On The Tradition of Subversive Black Comedy" the Roland Laird argues that the T.V. Show boondocks isn't like the minstrel tradition. He argues this by saying unlike the minstrel tradition, Boondocks has more freedom with the use of words by the color of their skin. One example he talks of is their uncle Ruckus is an anti-black but yet he is black himself. The author points out the key differences between the minstrel tradition and modern black comedy based T.V. Shows.
I agree with the author because unlike the minstrels where a black person must act a certain way the characters in Boondocks all act different. In Boondocks Riley acts like what most people would stereotypically expect a black man to do. Whereas his older brother Huey is into politics and martial arts. And their grandfather is like a mixture of the two of them but likes to always include racism. I love the boondocks humor, propaganda and especially how they always include racism in it.
I agree with the author because unlike the minstrels where a black person must act a certain way the characters in Boondocks all act different. In Boondocks Riley acts like what most people would stereotypically expect a black man to do. Whereas his older brother Huey is into politics and martial arts. And their grandfather is like a mixture of the two of them but likes to always include racism. I love the boondocks humor, propaganda and especially how they always include racism in it.
In the end of "I Know Why The caged Bird Sings" Maya Angelou gets pregnant and decides to not tell other family members about it(except Bailey).She decides to finish high school while she was still pregnant. When she told her parents about it they weren't mad and supported her. When the baby was born she was too scared to hold it because she thought she couldn't protect it. At the end of the book Vivian made her sleep with the baby to prove she could handle it and when maya woke up with her child safely in her arms she realized everything was going to be okay and she went back to sleep.
I feel that Maya shouldn't have been scared of knowing whether she could protect her child or not because when she was younger she protected bailey from Mr. freeman. I'm pretty sure that if she could lie about not being raped by Mr. Freeman in front of a court and her mom in order to protect Bailey she could also protect and care for a child especially hers.
I feel that Maya shouldn't have been scared of knowing whether she could protect her child or not because when she was younger she protected bailey from Mr. freeman. I'm pretty sure that if she could lie about not being raped by Mr. Freeman in front of a court and her mom in order to protect Bailey she could also protect and care for a child especially hers.
Sunday, September 28, 2014
Have u ever seen anyone with their faces stuck in their phone and looking like nothing else in the world matters around them? The book You-Topian Dreams: "Semiotics And The New Media" May help you realize why. The book talks about us becoming a 2.0 version of ourselves and being less social. The book explains that we are converging with social networking and soon it will be a huge part of us and without it we will feel like something is missing.The book says that the convergence is inevitable the book concludes by saying we forge the future by what we do and be aware of the things we forge.
I agree with the book about us being more sucked into social networking and believing that we will feel empty without it, but I don't agree that it is inevitable. I don't think it will be inevitable because of people rising to stop it such as M.L.K vs racism. I totally agree becoming self indulged into social networking can really make you less social and reduce physical interaction. But I also believe social networking is a great way to spend extra time you have and get involved more with friends you can't see all the time. Social networking is a good thing and a bad thing to society.
Sunday, September 14, 2014
Having friends online is a nice way to keep in touch and see what they're up to, but is having too much friends uncool? Ian daly's essay ,"virtual popularity isn't cool-it's pathetic" states that as so. He states that it's not cool to have a lot of friends especially if you don't even know them. Ian talks of "mass infantization" of our culture and also states online popularity can cause an adult-male to convert and "behave like 13 year-old girls. Ian concludes that,"if you resist you will be vindicated" and nobody wants that.
I agree with the fact that it is uncool to have lots of friends on social networking sites or even apps especially if you don't talk to them or even know them. I also think that it's pointless to keep on having to check on your account to see if someone messages you or not, or even poked you. But I also believe that social networking is a great way to keep up with the news wether it be from society or between friends. Social networking is a must have to be cool, but is uncool to over socialize. I think that people should just stop worrying about what others would think and just do them.
I agree with the fact that it is uncool to have lots of friends on social networking sites or even apps especially if you don't talk to them or even know them. I also think that it's pointless to keep on having to check on your account to see if someone messages you or not, or even poked you. But I also believe that social networking is a great way to keep up with the news wether it be from society or between friends. Social networking is a must have to be cool, but is uncool to over socialize. I think that people should just stop worrying about what others would think and just do them.
Friday, August 29, 2014
This week my class and I read Steve Craig's "Men's men and Women's" women from the book "Signs of Life in the USA." During which I was really fascinated by the subject of how men get attracted to a commercial of false fantasies due to the fact of gorgeous women and coquettish behavior. Steve states that "Men's women are portrayed as physically attractive, slim, and usually young and white, frequently blond, and almost always dressed in revealing clothing."I agree with his statements due to the fact that many Men's women commercials(mainly Carl's Jr.) have the characteristics he states. I believe that his statements still apply modernly. :p
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